Money Up in Smoke

How much does smoking cost in Wisconsin? (2026)

$10.77
average pack in Wisconsin (Jan 2026), #21 most expensive of 51. State excise $2.52 + federal $1.01.
$3,931a year for a pack a day
3.7%average yearly price rise, 2016–2026
$47,076roughly, the next 10 years at that pace

A pack a day since…

StartedSpent (real Wisconsin prices)Same money in the S&P 500
2016$31,382$66,888
2006$54,630$217,306
1996$66,360$332,912

Monthly, through December 2025. S&P 500 total returns with dividends (A. Damodaran, NYU Stern). Historical illustration, not a prediction.

50+ years of pack prices in Wisconsin

$0$3$6$9$121970199020102026
1970$0.40
1980$0.65
1990$1.59
2000$3.30
2010$7.02
2020$7.72
2026$10.77

Sources: CDC, The Tax Burden on Tobacco (1970–2019); Campaign for Tobacco-Free Kids (2020–2026).

Join the trend

In Wisconsin, 10.8% of adults smoke, down from 20.9% in 2011. 28.6% are former smokers: more people in Wisconsin have quit than still smoke.

CDC Behavioral Risk Factor Surveillance System (BRFSS), 2011–2025.

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All 50 states and DC · Made by a smoker, for smokers.